Pull-Forward Demand Boosts PC Shipments Amid Memory Crunch Woes
The latest snapshot of the global PC market, from International Data Corporation’s first-quarter shipment tracker, shows units rising 2.5% year over year to 65.6 million.
“Despite deteriorating macroeconomic conditions and memory shortage issues, the PC market recorded another quarter of positive growth,” IDC wrote in the report published on Thursday morning.
IDC said last quarter’s growth was “mostly fueled by the anticipation of rising component prices, Windows 10 migration, and new product introductions.”
Jean Philippe Bouchard, research vice president at IDC, noted, “The strength of every PC vendor’s supply chain and ability to access core components, such as memory, will be tested,” adding, “IDC believes that demand will be met by PC vendors who have best secured access to memory and have a device portfolio capable of addressing all price tiers of the market.”
Here are the key 1Q26 numbers on global PC shipments:
1Q26 Regional Shipments:
- IDC estimates industry PC shipments of 65.6 mn grew +2.5% year over year. Global growth was driven by EMEA (+7.4% year over year) and Asia/Pacific (+4.3% year over year), while Americas was down (-3.3% year over year v. +4% in C4Q25). IDC PC unit shipments also include workstations.
1Q26 Vendor Market Share:
- IDC estimates that Lenovo, Dell, Apple, and ASUS grew ahead of the market, while HP lagged. Specifically, Lenovo shipments grew 8.6% (25% share), Dell shipments grew +7.7% (16% share), Apple shipments grew +9% (9.5% share), and ASUS shipments grew 17% (7% share), while HP units declined -4.9% (18.5% share).
IDC estimates 1Q26 PC shipments (via Goldman):
Goldman analyst Katherine Murphy commented on IDC’s report and agreed that much of the PC growth in the first quarter was attributed to “a pull-forward ahead of anticipated price increases.”
The pull-forward in PC shipments comes as little surprise, given that industry insiders warned consumers in late January to buy devices heavily dependent on memory before the shortage worsened. However, in recent weeks, “Google’s DeepSeek moment” appears to have forced memory stick hoarders to dump supply onto the market, pushing prices lower.
Tyler Durden Fri, 04/10/2026 – 13:20
Source: https://freedombunker.com/2026/04/10/pull-forward-demand-boosts-pc-shipments-amid-memory-crunch-woes/
Anyone can join.
Anyone can contribute.
Anyone can become informed about their world.
"United We Stand" Click Here To Create Your Personal Citizen Journalist Account Today, Be Sure To Invite Your Friends.
Before It’s News® is a community of individuals who report on what’s going on around them, from all around the world. Anyone can join. Anyone can contribute. Anyone can become informed about their world. "United We Stand" Click Here To Create Your Personal Citizen Journalist Account Today, Be Sure To Invite Your Friends.
LION'S MANE PRODUCT
Try Our Lion’s Mane WHOLE MIND Nootropic Blend 60 Capsules
Mushrooms are having a moment. One fabulous fungus in particular, lion’s mane, may help improve memory, depression and anxiety symptoms. They are also an excellent source of nutrients that show promise as a therapy for dementia, and other neurodegenerative diseases. If you’re living with anxiety or depression, you may be curious about all the therapy options out there — including the natural ones.Our Lion’s Mane WHOLE MIND Nootropic Blend has been formulated to utilize the potency of Lion’s mane but also include the benefits of four other Highly Beneficial Mushrooms. Synergistically, they work together to Build your health through improving cognitive function and immunity regardless of your age. Our Nootropic not only improves your Cognitive Function and Activates your Immune System, but it benefits growth of Essential Gut Flora, further enhancing your Vitality.
Our Formula includes: Lion’s Mane Mushrooms which Increase Brain Power through nerve growth, lessen anxiety, reduce depression, and improve concentration. Its an excellent adaptogen, promotes sleep and improves immunity. Shiitake Mushrooms which Fight cancer cells and infectious disease, boost the immune system, promotes brain function, and serves as a source of B vitamins. Maitake Mushrooms which regulate blood sugar levels of diabetics, reduce hypertension and boosts the immune system. Reishi Mushrooms which Fight inflammation, liver disease, fatigue, tumor growth and cancer. They Improve skin disorders and soothes digestive problems, stomach ulcers and leaky gut syndrome. Chaga Mushrooms which have anti-aging effects, boost immune function, improve stamina and athletic performance, even act as a natural aphrodisiac, fighting diabetes and improving liver function. Try Our Lion’s Mane WHOLE MIND Nootropic Blend 60 Capsules Today. Be 100% Satisfied or Receive a Full Money Back Guarantee. Order Yours Today by Following This Link.
| Visits: | 1,795,622,984 |
| Stories: | 8,619,805 |
Whistler Blowers, Insiders
