BrightDrop joins Chevrolet brand
General Motors (GM) recently announced that its electric BrightDrop commercial vans will be under the Chevrolet brand moving forward.
“With the addition of BrightDrop to the Chevrolet lineup, we are combining advanced EV technology with the dependability and widespread accessibility that only Chevrolet can offer.
“This move strengthens our EV offerings and reaffirms our role as a leading commercial brand that enables businesses large and small to get work done,” said Chevrolet Vice President Scott Bell.
BrightDrop has made some progress before joining the Chevrolet brand. In 2022, General Motors delivered 150 BrightDrop delivery vans to FedEx. In June 2023, FedEx Express Canada launched 50 BrightDrop Zevo 600 electric delivery vans in Toronto. Late last year, BrightDrop Zevo 600 vans joined Ryder facilities across the United States.
BrightDrop vans will continue to be produced in Ingersoll, Ontario at the CAMI Assembly plant.
“GM Canada is proud that our team at CAMI Assembly will now produce BrightDrop commercial EVs under the Chevrolet brand.
“This branding evolution is a testament to the potential GM and Chevrolet see for BrightDrop in the electric fleet market and to CAMI’s production capabilities as Canada’s first large-scale EV manufacturer,” said GM Canada President Kristian Aquilina.
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Source: https://www.teslarati.com/chevrolet-electric-brightdrop-commercial-van/
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