The IPO Buzz: NIQ Global Intelligence (NIQ) Prices IPO at $21 – $1 Below Mid-Point

Welcome to the 21 Club: NIQ Global Intelligence (NIQ) priced its IPO at $21.00 – $1.00 below the mid-point of its range – and sold 50.0 million shares – the  number of shares in the prospectus – to raise $1.05 billion on Tuesday night, July 22, 2025. Shares of NIQ Global Intelligence (NIQ) are expected to start trading tomorrow – Wednesday, July 23 – on the New York Stock Exchange. NIQ, based in Chicago, provides data and consumer intelligence to some of the world’s biggest consumer brands, including Coca-Cola, Colgate and Nestle. In 2021, NIQ was spun off from Nielsen, the company whose name is synonymous with the Nielsen ratings used to measure the audiences for TV shows. J.P. Morgan and BofA Securities acted as the leading global coordinators of the joint book-running team, Rounding out the joint book-runners’ line-up: UBS Investment Bank, Barclays, RBC Capital Markets, BMO Capital Markets. BNP Paribas, Citigroup, Deutsche Bank Securities, KKR and Wells Fargo Securities. At pricing, NIQ Global Intelligence (NIQ) had a market cap of about $6.2 billion. NIQ Global Intelligence plans to use the IPO proceeds to repay some debt, according to the prospectus. After the IPO, NIQ Global Intelligence will still be controlled by Advent International, a private equity firm, the prospectus said. NIQ Global Intelligence plc (NIQ) said it combines proprietary data and best-in-class technology with human intelligence along with “highly sophisticated software applications and analytics solutions” to provide data and insights on global consumer shopping behavior to its clients, according to the prospectus. AI (artificial intelligence) is part of the mix. As of Dec. 31, 2024, NIQ Global Intelligence served about 23,000 clients worldwide, ranging from multinational brands and retailers to small and medium-sized businesses, the prospectus said. Its clients include about half of the Fortune 500 and nearly 80 percent of the Fortune 100 companies. NIQ Global Intelligence is not profitable: The company reported a net loss of $622.5 million on revenue of $3.98 billion for the 12 months that ended March 31, 2025, according to financial statements in the prospectus. (For more information about these companies, please check the IPO Calendar and the individual IPO Profiles found on the IPOScoop.com  website.) Note: Never trade on proposed symbols. They have been known to change and you might buy something on the OTC Bulletin Board. To see what time the NASDAQ IPOs are expected to trade, please log in to: NASDAQTrader.com then scroll down to IPO Message. Disclosure: Nobody on the IPOScoop.com staff has a position in any stocks mentioned above, nor do they trade or invest in IPOs. The IPOScoop.com staff does not issue advice, recommendations or opinions. Disclaimer: A SCOOP Rating (Wall Street Consensus of Opening-day Premiums) is a general consensus taken, at press time, from Wall Street and investment professionals concerning how well an IPO might perform when it starts trading. The SCOOP Rating does not reflect the opinions of anyone associated with IPOScoop.com. The SCOOP ratings should not be taken as investment advice. The rating merely reflects the opinion of the professionals at the time of publication and the rating is subject to last-minute changes due to market conditions, changes in a specific offering and other factors, such as changes in the proposed offering terms and the  shifting of investor interest in the IPO. The information offered is taken from sources we believe to be reliable, but we cannot guarantee the accuracy.